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We Are Unity

How do you compete with The Big Four?

Brand Strategy & Identity x Values x Customer Experience x Virtual Reality

As management consultants, We Are Unity’s client list includes many of the ASX200. But its market offering was anything but ‘pale, stale and male’ corporate consulting. Instead, we created a brand to reflect the agency’s unique difference and blend of in-house capabilities, expressed through four strategic pillars: Smart, Curious, Playful and Commercial. We brought the brand to life everywhere it made sense and even a few surprising channels, such as an interactive ‘World of We Are Unity’ VR experience and ‘Rudolph the Bullied Reindeer’ Christmas card celebrating diversity and innovation.

© Bianca de Silva 2024

All Rights Reserved